One cannot look toward the upcoming trends in dentistry for 2022 until reviewing the effect of the COVID-19 pandemic on the dental industry. The ADA reports two years after the pandemic, there are low infection rates among dentists and dental staff. ... READ MORE »

Nearly 200,000 dental practices are operating in the U.S., and this number will continue to grow in the years to come. Each and every one of these dentists wants to do all they can to limit their expenses and increase their profits. There are many ... READ MORE »

There are five main reasons frequently seen by dental practices that prevent patients from scheduling dental treatment: health fears, cost, time, insurance benefits, and perceived need for treatment. In order to help patients in these areas, your ... READ MORE »

During these times of growth due to financial planning and lifestyle design, many find they want to make a career change at an earlier age. You must add value to your dental practice to continue growth. Most dentists today may practice for around 15 ... READ MORE »

As dental practices grow, dental professionals often begin to feel overwhelmed with the daily operation of their practice. In this highly competitive profession, dental professionals must keep abreast of evolving patient needs, changes in technology, ... READ MORE »

The ongoing pandemic has certainly made businesses change their marketing strategies. At the beginning of 2020, many services were either canceled or provided virtually. For a time, it seemed there was a lack of personal contact with patients. ... READ MORE »

Healthcare is becoming more technologically advanced every day. Not only that, but consumers are utilizing technology now more than ever. To keep up with competitors, consider utilizing more online marketing strategies to reach consumers and ... READ MORE »

The way you manage your practice can really influence your patient retention rates. Running a dental practice is time-consuming, and sometimes you may forget about one of the most vital elements to having a thriving practice – the patient experience. ... READ MORE »

SEO, or search engine optimization, is a digital marketing strategy used to improve web traffic to a web page. According to Google, search algorithms focus on many factors, including “words of your query, relevance and usability of pages, expertise ... READ MORE »

When you hear the phrase “artificial intelligence,” you may think of something from a science fiction movie like robots and self-operating spaceships. But the term “AI” encompasses even technology that we use daily like voice recognition or language ... READ MORE »